Trump Media Revealed to Hold $1.2 Billion in Bitcoin, Swaps $17 Million for Cronos Tokens
A new financial report has revealed that Trump Media & Technology Group, the media company linked to former U.S. President Donald Trump and his family, holds over $1.2 billion worth of Bitcoin (BTC) in its corporate treasury.
According to the document, the company made a notable portfolio adjustment in the third quarter of this year — selling approximately $17 million in BTC and reinvesting those funds into Cronos (CRO), the native token of the Cronos blockchain.
Massive Bitcoin Holdings
The $1.2 billion valuation positions Trump Media among the largest corporate Bitcoin holders in the United States, joining the ranks of companies such as MicroStrategy and Tesla. The scale of the position underscores growing institutional confidence in Bitcoin — even among traditionally conservative or politically aligned entities.
Strategic Move Toward Cronos (CRO)
While the reasoning behind the move into Cronos remains unclear, sources suggest that Trump Media aims to diversify its digital asset portfolio and explore blockchain-based applications for media and social platforms.
Cronos, developed by Crypto.com, is known for its interoperability and low-fee infrastructure — qualities that could appeal to a media company exploring decentralized applications or NFT integrations.
A Broader Political and Economic Message
Trump and his circle have become increasingly vocal about Bitcoin and digital assets in recent years. The revelation that the Trump family’s media group holds such a large crypto position may signal a political alignment with pro-crypto narratives — particularly as U.S. regulatory debates continue.
Industry analysts speculate that this disclosure could further legitimize Bitcoin among traditional political and corporate players, potentially encouraging other U.S.-based entities to follow suit.
Conclusion
The Trump family’s crypto involvement has reached new levels of scale and visibility. With over $1.2 billion in Bitcoin holdings and a recent strategic pivot into Cronos (CRO), Trump Media’s balance sheet reflects a growing confidence in blockchain technology’s role in the global economy.
Whether this move proves purely financial or part of a broader strategic plan, one thing is clear: crypto has firmly entered the political and business mainstream — and Trump Media just made one of the boldest statements yet.
